According to the June 2022 report by the US Travel Association, “41% of American travelers now say rising gas prices will greatly impact their decision to travel in next six months” and “93% of customers look at reviews before making a purchase”. The nature of “travel” is changing dramatically for a lot of people across the United States, and the appeal of exploring what their local areas have to offer is rapidly growing.
We have talked at length about the importance of getting your customers to review your services; and now, more than ever is the time to get your local reputation to its most appealing. As potential customers are searching their local cities for new adventures, the first place they are going to do is a Google search – and the first thing they will see is your Google reviews.
So, what does this “staycation renaissance” mean for your business? The short answer – find out what your local reputation is. We offer a free online reputation audit where we can show you your current citations, SERPs, and review status. Then, our expert marketing team can analyze this information and help formulate an online marketing strategy to manage your online reputation. Actively monitoring, managing, influencing, and growing what is being said about your marine business online is the heart of a greater digital marketing strategy. Complementary pieces to local reputation management include review management, business listings, digital advertising, social media management, and SEO.
With over 2 decades of marine industry experience, Charternet Web Solutions delivers stunning website design and powerful marketing management plans to fit any budget. Our experience within the marine industry combined with expert knowledge and analytics means your marine business will rank high and your phone will ring with prospects! Put your best foot forward with a carefully curated online presence and strategic marketing strategy. Your business’ reputation, and its bottom line, hinge upon its online presence. It’s crucial to implement marketing strategies that maximize your online reputation, especially your local reputation.
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