Category

Social Media

customer reviews boost business

Cultivate Your Local Reputation with Customer Reviews!

By | Internet Marketing, Marine Marketing, Pay Per Click Marketing, SEO Marketing, Social Media | No Comments

This spring and summer, the peak season for a lot of our clients, was one of uncertainty in 2020.  As we enter the slower part of the year, now is the time to evaluate where you can strengthen your marine business and set yourself up for success going into 2021. Regardless of industry, there’s nothing more valuable in growing your business than customer referrals and testimonials. Facebook, Yelp, and TripAdvisor, arguably the Internet’s largest social-local platforms for reviews and research, tout a combined 485+ million monthly users, dominate in local search engine results, and have the ability to shut down…

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Marketing Your Marine Business Through a Crisis

By | Custom Content, Industry News, Internet Marketing, Marine Marketing, SEO Marketing, Social Media | No Comments

Without a doubt, COVID-19 is changing everything. We have received many, many questions on how to sustainably market marine businesses through this crisis. Now more than ever, SEO (or search engine optimization) is a critical part of any online marketing strategy. SEO is a long-term marketing strategy. It takes time to build rankings and rapport on the various search engines. While cutting out SEO may save some money in the short term, it can have disastrous effects down the line. It’s important to understand that eventually, COVID-19 will subside. If you don’t continue doing SEO during the pandemic, you would…

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Ignoring Your Dated Website? It’s Hurting Your Business More Than You Know.

By | Custom Content, Industry News, Internet Marketing, Marine Marketing, Pay Per Click Marketing, SEO Marketing, Social Media, Website Design | No Comments

 We all have those things we own where we say “if it isn’t broke, don’t fix it”. Your website might technically function but, in reality, if it has been over 5 years since you have updated your website – your website is costing your business BIG bucks. More often than not, most of us think of our websites like our favorite old pair of shoes! Even though they are dated or could be performing better, we’re attached to them. Another big factor is the cost of investing in a website redesign. We totally understand that a website redesign is no small task…

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New Video | How to Boost Your Posts on Facebook!

By | Marine Marketing, Social Media | No Comments

We have talked at length (here, here and here) on how important social media can be when trying to reel in those potential customers and getting a leg up on the charter in the slip next to you. Social media marketing can really make or break your season if you aren’t using those channels to their fullest capacity. So, in today’s video, we wanted to show you how easy it is to get your content to water enthusiasts beyond the people who are already following you (specifically) on Facebook! Boosting posts can offer you the chance to reel in new customers based on…

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customer reviews boost business

Boost Bookings with Customer Reviews!

By | Internet Marketing, Marine Marketing, Pay Per Click Marketing, SEO Marketing, Social Media | No Comments

Regardless of what your marine businesses is (fishing charter, yacht charter, broker, boat insurance, etc), there’s nothing more valuable in growing your business than business than customer referrals and testimonials. Yelp and TripAdvisor, arguably the Internet’s largest social-local platforms for reviews and research, tout a combined 485+ million monthly users, dominance in local search engine results, and and the ability to shut down businesses over night. It’s no wonder Yelp and TripAdvisor are crucial to your business! Potential customers are actively looking at what your current customers have to say about you, your service, and the on-the-water experience they are going to receive. Here are a…

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Video | Growing Your Business With Facebook

By | Internet Marketing, Social Media | No Comments

Social media is without a doubt one of the strongest marketing tools you can use to build your business, expand your customer base, and have a better season than the guy in the slip next to you! One key player in social media marketing is hands down Facebook. There are 1.44 billion users on Facebook and 30% of those users are searching for local businesses to try, visit, book with and rave about multiple times per day!!  So how do you set yourself apart? Watch our quick video below to see how you can quickly and easily boost your online social…

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