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Kauai Fishing Charter sees Traffic and Leads Increase 120% with New Online Booking Calendar!

By Custom Content, Customer Spotlight, Industry News, Marine Marketing, Pay Per Click Marketing, SEO Marketing, Website Design
When we have the opportunity to redesign a website of a long-time client, we are always honored that they have chosen to continue having us as part of their team and help grow their business. When Captains Alapai and Kodi Toulon (also brothers!) from Hunt Fish Kauai - customers for over 6 years - asked us to not only re-vamp their website but also add an online-booking solution, we knew right away that they would see impressive growth. Hunt Fish Kauai is located on the beautiful island of Kauai. Some of the best Kauai deep sea fishing is located on...
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October 5, 2022
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New Fishing Charter Captain Skyrockets to Page 1 on Google!

By Custom Content, Customer Spotlight, Industry News, Marine Marketing, Pay Per Click Marketing, SEO Marketing, Website Design
Capt. Jeremy, of Ankle Deep Charters, knew he would have to be competitive when beginning his new career as a fishing charter captain in the Key Largo area. This popular tourist destination is full of seasoned captains and charter businesses that have been online for decades, which was very intimidating for a new guy just starting his business. According to Jeremy, he “had to decide on how to spend money to be competitive with others who have long been established. I chose to utilize Charternet Web Solutions and their SEO marketing team to grow my business organically, rather than 3rd...
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June 28, 2022
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How Mainsail Yacht Charters Marketing Tripled Their Business – Despite a Hurricane and a Pandemic

By Custom Content, Customer Spotlight, Industry News, Marine Marketing, Pay Per Click Marketing, SEO Marketing, Website Design
Kevin, owner of Mainsail Yacht Charters out of Bedford, NH, enlisted Charternet Web Solutions to handle its marketing strategy, and completely redesign its original website in 2015. Kevin’s main concerns were "my lack of knowledge in building out the website, the speed at which the internet was growing and changing, and – if I wanted to stay competitive in the business – I knew I had to have a good product and exposure. Once I joined up with Charternet I was mostly hands off at that point and it gave me more time to focus on responding to customer emails."...
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May 2, 2022
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The Importance of a Mobile-Friendly Website

By Custom Content, Industry News, Internet Marketing, Marine Marketing, Website Design
Google’s Mobile-First policy is a striking reason to update any and all business websites to have responsive design. Responsive design means that the design of a website automatically gets bigger or smaller (like when viewed on a mobile device) depending on the screen you're viewing it on. Business owners making decisions based on “because Google said so” is a statement that begs for more information. Additionally, it’s important to consider the specifics of mobile design and be aware of the increase in mobile site usage in order to best move your business forward with the tide of web browsing. With...
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January 19, 2022
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Tired of paying those huge fees to 3rd-party booking websites? We have the solution!

By Custom Content, Industry News, Internet Marketing, Marine Marketing, SEO Marketing, Website Design
Are you in the fishing charter, recreational charter, or excursion business and paying more and more to referral services or 3rd party booking websites? Based on our research, we have found that 3rd party booking websites are taking as much as 20% per booking. That is money coming directly out of your pocket. We have been listening to our customers and working behind the scenes to develop a strategy for you to take this business back. We have created a complete website design and marketing package that allows your business to get bookings directly through your website… paying less and less...
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October 28, 2021
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Why Responsive Website Design Should be Your Focus Now

By Custom Content, Industry News, Website Design
Let's cut to the chase - simply building a website doesn’t guarantee you’ll reach your target customer base or gain immediate ROI, especially in today's constantly changing world. How do you set your website apart from all the others? Whether you are creating a new website from scratch or overhauling an existing one, building a website that is responsive, mobile-friendly, and ready for customers to quickly navigate is essential to any and all marketing you do - SEO, paid ads, or social media. Here are four reasons for building a responsive web design: 1. Shorter page load times Shorter page load...
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July 22, 2020
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The Importance of Online Customer Reviews

By Custom Content, Industry News, Internet Marketing, Marine Marketing, SEO Marketing, Social Media
Marine businesses all over the country are trying to find ways to make themselves seen in the most effective ways possible. While SEO, PPC, and Social Media strategies are important, they all rely on something critical - customer reviews! During this time, cultivating and relying on your customer reviews (past and present) should be part of your larger marketing strategy. An extension to word-of-mouth referrals, the reviews about your business offer that validation and piece-of-mind for prospective and returning customers. In fact, 88% of customers report they trust online reviews as much as they do personal recommendations. How Can You...
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June 24, 2020
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Is Your Website Optimized for a Post-COVID World?

By Custom Content, Industry News, Internet Marketing, Marine Marketing, SEO Marketing, Website Design
2020 has been an unusual and challenging year, so far, in the travel industry. It can be difficult to imagine a post-COVID-19 world, but counties all over this country are entering stages of reopening - with many open already. As a marine business owner, have you asked yourself this question: has your website been adapted and optimized for a post-COVID reality? Now, more than ever, technology isn’t just a nice to have, it’s a must-have for connecting businesses to their customers. People who were otherwise reluctant to adapt to the shifting technological landscape find themselves tossing their latency aside and...
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June 17, 2020
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Marketing Your Marine Business Through a Crisis

By Custom Content, Industry News, Internet Marketing, Marine Marketing, SEO Marketing, Social Media

Without a doubt, COVID-19 is changing everything. We have received many, many questions on how to sustainably market marine businesses through this crisis. Now more than ever, SEO (or search engine optimization) is a critical part of any online marketing strategy. SEO is a long-term marketing strategy. It takes time to build rankings and rapport on the various search engines. While cutting out SEO may save some money in the short term, it can have disastrous effects down the line. It’s important to understand that eventually, COVID-19 will subside. If you don’t continue doing SEO during the pandemic, you would…

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March 26, 2020
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Why an SEO Program is Critical to the Success of Your Marine Business in 2020

By Custom Content, Industry News, Internet Marketing, Marine Marketing, SEO Marketing, Social Media
Why having an SEO Program is critical to the success of your marine business? Incorporating and maintaining a robust Search Engine Optimization (SEO) program is vital to the success of your marine business. Not only will you rank better in the search engine results and gain organic traffic to your website but ultimately convert leads to customers and bookings. What is SEO and how will it help your marine business grow? Search engine optimization (SEO) is the process of growing the quality and quantity of website traffic by increasing the visibility of a website or a web page to “searchers”...
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January 7, 2020
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CUSTOMER SPOTLIGHT: when your website is working against you featuring Surfside Charters

By Custom Content, Customer Spotlight, Industry News, Launched Sites, Website Design
We are here with another customer spotlight! This time, we have a brand new site with Surfside Charters! When we first met with the team from Surfside Charters, they had a "landing page" website set up thats touts they are search engine-friendly but only when you pay for their marketing services. This resulted in no rankings what so ever for their website on any search engine! The other huge factor that this website had working against it was it's "landing page" style -  which had little to no text crawlable for search engines.  Even if search engines were able to...
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October 1, 2019
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Charternet Web Solutions | Bay Point Marina

Project Complete! Bay Point Marina is open for business with it’s new, modern website.

By Custom Content, Customer Spotlight, Industry News, Launched Sites, Marine Marketing, Website Design
We designed a brand new website for Bay Point Marina in Norfolk Virginia! They had no previous website when they brought us on and are nearly done with state of the art construction at their new marina and bay club. They needed a website that showcased their beautiful new facilities and we gave it to them. Clean, modern design coupled with user-friendly functionality like mobile-friendly operating system, easy-to-navigate slip availability, and visually appealing design. Bay Point Marina is ready for business! Check out their full website at https://www.baypointmarinanorfolk.com/  Name* First Last Email* Phone*Website What Do You Need Help With?*Website Update/New...
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May 13, 2019
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CUSTOMER SPOTLIGHT: 300% increase since I went with Charternet!

By Custom Content, Customer Spotlight, Industry News, Launched Sites, Website Design
We are here with another customer spotlight! This time, we have a brand new site with Expedition Kodiak! I sought out Charternet to help improve my web presence for my Alaskan charter business.  Everyone I've worked with at Charternet is professional, friendly and very competent.   They have helped me to understand the nuances of the industry and their work has resulted in dividends for me!   My internet bookings have seen a 300% increase since I went with Charternet!" Geoff Betchel, Owner of Expedition Kodiak We cannot thank Expedition Kodiak enough for teaming up with us and taking the time for...
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March 28, 2018
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Ignoring Your Dated Website? It’s Hurting Your Business More Than You Know.

By Custom Content, Industry News, Internet Marketing, Marine Marketing, Pay Per Click Marketing, SEO Marketing, Social Media, Website Design

 We all have those things we own where we say “if it isn’t broke, don’t fix it”. Your website might technically function but, in reality, if it has been over 5 years since you have updated your website – your website is costing your business BIG bucks. More often than not, most of us think of our websites like our favorite old pair of shoes! Even though they are dated or could be performing better, we’re attached to them. Another big factor is the cost of investing in a website redesign. We totally understand that a website redesign is no small task…

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November 15, 2017
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CUSTOMER SPOTLIGHT: The Devil is in the Details with Tuna Hunter!

By Custom Content, Customer Spotlight, Industry News, Launched Sites, Website Design

We are back with another amazing customer spotlight! And let me tell you – this was an amazing project from beginning to end! Charternet and Tuna Hunter have had a working relationship for the better part of 2 decades. Over the last few years, we all came to conclusion it was time to redesign and consolidate their dated website and mobile website as it was directly effecting their search engine rankings. Read what Tuna Hunter thought of the whole process: Give us a little back story. “I built our original website back in 1993, pure HTML & SEO did not…

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July 19, 2017
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Customer Feature: A Complete 180 for All-Inclusive Sportfishing!

By Custom Content, Customer Spotlight, Industry News, Launched Sites, Website Design

We are back with amother amazing customer feature! When we first started on the design process for All-inclusive Sportfishing // Marlin My Darlin, they were facing several big issues we needed to tackle: being blacklisting on search engines, the inability to update content on their site and post fishing reports, and quickly falling behind in the fierce market that is fising in Fort Lauderdale. And boy – what an anazing transformation! Here is what Rick, owner and operator of All-inclusive Sportfishing // Marlin My Darlin, had to say about his process: “I decided to go with Charternet after careful analysis of…

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June 27, 2017
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