Monthly Archives

August 2015

SEO for Better Business for Next Season!

By | Internet Marketing, Marine Marketing, SEO Marketing, Website Design | No Comments

With the fishing season coming to a close, it’s time to prepare for better business next season! Most industry SEO programs focus on high keyword rankings however, building rankings takes time and should be your #1 focus in the off season! Now is the time to not only think about better rankings but driving clicks to your listings, visitors to your website and generating more bookings! Here are a 4 great facts:

  1. Search is the #1 driver of all traffic to your website whether from Google (77%), Yahoo (11%), or Bing (10%).
  2. 75% of searchers never scroll past the first page. This means, if you aren’t ranking well, you are loosing money.
  3. 3/4 of all search engine clicks are organic. This means that people generally don’t click the paid ads.
  4. 50% of Google searches are made from a mobile device. Mobile device means cell phone – not tablet or laptop. Is your site mobile friendly?

Charternet programs focus not only on increasing your rankings and visibility, but also on increasing the appeal of your listings and then the convertibility of your organic traffic. By focusing on the entire conversion funnel, you’re able to take full advantage of your organic listings and SEO to generate substantially more new sales.

Contact us for more information and check out our other great facts in the infographic above!

 

Charternet Web Solutions
Dedicated to Keeping You on the Water
www.charternetwebsolutions.com
844.866.9283

 

 

Is your website capturing the spirit of your business?

By | Customer Spotlight, Marine Marketing, SEO Marketing, Website Design | No Comments

Does your site capture the spirit for your business? Are you sending the right vibe and attracting the right customers? A website redesign can dramatically change your business for the better. Just ask Jeanne from See & Ski Powerboat Rentals

“Many thanks to the Charternet team for capturing our vision in the design of our new website. The team really ‘caught’ See & Ski’s VIBE. The process of creating the site was exiting, professional and fun. Their guidance in keeping us current and on the cutting edge of internet marketing and interactive web design is invaluable. We love our new site and have been receiving exciting feedback and results since its launch!!!”

The process started with Jeanne realizing she needed to meet Google’s latest standards with a mobile friendly, responsive site but she also saw this as an opportunity to ensure her website conveyed the fun, exciting vibe her customers experience on the water with See & Ski!

On the fence about updating your site? Here are 3 more reasons to make sure your website conveys the right message & should be updated:

  1. Search engines love updated sites. Once your website overhaul is complete, search engines reward those redesigned sites with higher rankings. This coupled with excellent SEO services can increase your business dramatically.
  2. A properly targeted, updated site will give you customers a reason to come back. If they like what they see they are more likely to return! Updating your site with a modern design and current messaging will increase traffic and your opportunity to convert site visitors into customers.
  3. Track your website’s performance & fix what is not working. High bounce rates, abandoned shopping carts? Learn what is working and what isn’t on your site. Use the redesign to correct errors and add that “something special” that is missing to draw in a whole new type of customer.

Charternet Web Solutions
Dedicated to Keeping You on the Water
www.charternetwebsolutions.com
844.866.9283

Vacant Slip? Online Booking Calendars Get Them Filled!

By | Uncategorized | No Comments

Customers love the 24/7 online convenience of booking online! With mobile friendly booking calendars, clients get the access they need. 

CNET-Calendar-with-text-MailChimp

If you have been avoiding adding a booking calendar on your site because you thought you needed to talk with each customer first, it is time to consider the conveniences many online customers expect. The feedback we receive from client’s using online booking calendars is just the opposite.

Clients get the access they need and you take advantage of these key benefits:

  • Email notifications of an online booking
  • Customers receive custom email notifications automatically
  • Eliminate double booking the same slip with easy to use admin panel to update bookings even via your phone
  • Custom calendar to match the look and feel of your site
  • Responsive – Customers can book from phone, tablet or desktop!

Wouldn’t you love to have all these advanced bookings?

BookingCalendar

Don’t let your competitor snag the boats before you – deliver online convenience for those customers that are ready to book online! Contact us today for more information.

 

Charternet Web Solutions
Dedicated to Keeping You on the Water
www.charternetwebsolutions.com
844.866.9283